Social media segmentation

If you want to run a social media advertising campaign you need to know to whom and how to choose the segments to deliver specific messages to specific segments of customers. Tis can be a bit tedious job depending on where and who your customers are.

If you entrust us segmentation of your customers on social media you can expect no less than:

• Brainstorming Session to establish the scope of the project.
• Analysis of the existing segments based on digital or integrated marketing plan and beyond.
• Describing the chosen segments and ways of reaching them on various platforms.
• Report.

1. Presentation.
2. Video assets development.
3. Content development.

Social media segmentation in principle is the same as the usual market segmentation however it may take more effort to carry out. This work is worth doing and re-doing as the social media changes continuously. 

If you need the detailed segmentation to run your social media advertising contact us by email or call us and we will book a Brainstorming Session for you during which we can help you to lay out the plan of action.