PR strategy

Preparing the PR strategy in commercial world involves collecting lots of information and co-organisation between staff and various agencies.

PR strategy is suited for organisation who already have some strategy in place and want to carry on with the process in a better and more efficient way to make a greater impact and gain greater coverage.  

Entrusting us the process of strategic formulation you can expect no less than:

• Strategy brainstorming session.
• Establishing plan of action, timelines, and deadlines.
• Analytical plan of action and implementation.
• Formulating aims, goals, and objectives in line with your mission.
• Plan of actions (budgets, planners, markets, customer groups, tools).
• KPIS, indexes and ratios.
• Scenario building (3 scenarios).
• Corrective action process.
• Clarifying responsibilities and reporting lines.
• Preparation of the plan and its summary.

1. Re-modelling the strategy process.
2. Reporting system supplement.
3. Online or offline presentation supplement.
4. Board and staff meeting.

Strategy formulation is a lengthy and serious process. The more complex the market the more work needs to be put into it and furthermore into monitoring of implementation results. After the whole work will be done, a follow up process needs to kick in to keep the strategy implementation within the established parameters.

If you already decided that you want you need a strategy or tweak the old one contact us by email or phone and we will book an appointment for you during which you can tell us what are your expectations and we will be able to tell you how can we support you on your way.