Banners

There are various benefits to using banner ads in marketing campaigns. The humans process visual data more quickly than words and therefore banner ads draw attention to products and services more effectively than text-based ads. They can also be used across various platforms, including websites, blogs, social media, and emails.

There are some simple rules to implement for the banners work for the campaign well. As first the design needs to be simple and direct. It needs to contain just a few key elements, including the title, call to action (cta), logo, and text information. You need to refrain from putting a lot of other information in it and keep your message clear and the design clean and remember that Call-To-Action is a focus of the banner ad.

The suitable for your brand images need to be selected to keep the business identity. They need to be consistent with the overall brand image and the consistency needs to be applied online and offline.

The banner ads need to be placed in prominent for the brand places and those can vary depending on what platform (website, blog, etc.) the banners will appear. The good idea is to design a variety of banners, place the banner above the fold and use the heatmaps to be established what part of the website’s is most popular. Use those tools with your affiliates to increase the conversion. 

BMF Design can designs great banners for the affiliate platforms as well as for other media like websites and social media. Check our Banner Deal to get the best banner offer for your business.