A/B testing campaign set up

So, you have the website and you want to make sure that is a perfect converting tool for your organisation. For that you must implement testing to make completely sure which layout of the page is working for your potential customers and clients. Regardless whether you sell from the website or use it to collect leads to follow, you need to arrive somehow to the desired objective. How about the email you want to send the customers? Do you want to be 100% that will have high rate of opening and will convert into sales or leads?

If you entrust us setting up split testing your website/email/marketing asset you can expect no less than:

• Brainstorming session to establish scope of the project.
• Analysis of the current website/email/marketing asset via customer feedback, available analytics, traceable customer journey, etc. vs expected objectives.
• Preparing new website template for testing.
• Setting up split testing.
• Running the testing for agreed period of time.
• Report and conclusions.
• Implementing the most convertible website template.

1. Email design.
2. Website design.

To find out what is the best layout for your website or blog that excites customers and encourages them for action, you will need to test on a regular basis to make sure that your website provides the best visual information which helps them to make purchases or leave their contact details for you to contact them. 

If you suspect that your website can perform better contact us by email or call us and we will book an appointment for you during which we can help you to understand how to do it and lay out the plan of action.